DAAST for Audio ads format

[Richard Smith]

How DAAST was used as a model VAST (Video Ad Serving Template) Audio Player Feature support

The following ad types are supported:

Linear Audio Ads are presented before (pre-roll), between (mid-roll), or after (post-roll) the audio content stream begins to play. In general, linear audio ads may play for anywhere from 15 seconds to a minute. A user may also interact with the ad using an audible response.

Skippable Ads are audio ads which were skipped by the user via skip control. DAAST supports the ability to implement and track skip controls.

Audio Ad Pods are a set of sequential linear ads. Ad-Pods can play before, during a break in, or after the content audio plays and function like a commercial break in a radio program with multiple ad spots.