Bidding System - Zone

[Azhiya]

How does Real-time bidding system work?

Real-time bidding is the way toward selling advertisement space continuously. To augment their income amid a RTB sell off, publishers offer their ad space to the most elevated bidders in a falling manner. After direct arrangements are filled, unfilled stock is offered to bidders one advertisement trade at once. In the primary trade, if no one offers over the publishers's value floor, stock is sent the following system with a lower value floor, and afterward the following, until somebody offers sufficiently high or the publishers calls its ad server, as Revive adserver for Publishers.