Header bidding plugin for Revive

[Richard Smith]

Does Header Bidding Help Publishers call what type of auction?

Header bidding is a path for publishers to have a synchronous auction from every one of the bidders, as opposed to the successive technique that Google uses. By putting some javascript on their site, when a specific page is stacked, it connects with all upheld SSPs or ad trades for offers before its ad server's own direct-sold inventory is called. Publishers can even enable the triumphant offer to contend with valuing from the immediate deals.